Job Title: Professional – Data Analyst
Duration: 6 months
Location: Remote

About the team
The Social Marketing team drives brand and business impact through best-in-class, data-driven social marketing. They sit at the intersection of brand storytelling, performance marketing, innovation, and cultural relevance and partner cross-functionally across Brand, Creative, Product Marketing, Paid Marketing, Data Science, Communications, and external brand partners to build social programs that influence perception, drive measurable outcomes, and elevate  leadership in these categories.

About the role
Seeking a detail-oriented, analytically rigorous & AI- native Social Analyst to build and own the dashboard & reporting engine that powers our paid social decision-making. This is a hands-on data and reporting role with significant strategic impact — you will design and maintain the infrastructure that translates raw campaign data into clear, actionable insights across our paid social programs.

This role requires a strong analytical operator who can:
Build scalable reporting systems and self-serve dashboards that empower the team to move faster
Design and maintain rigorous measurement frameworks across attribution, incrementality, and experimentation
Ensure data accuracy, governance, and consistency across all reporting surfaces
Identify gaps in measurement infrastructure and proactively recommend solutions
Enable faster, better-informed decisions through improved data access and collaboration

What You’ll Do
Reporting Ecosystem Ownership
Own and evolve the full paid social reporting ecosystem, including dashboards, templates, and automated reporting workflows.
Build scalable, self-serve dashboards in Sprinklr and complementary tools that give stakeholders real-time access to performance data.
Develop and maintain standardized reporting cadences: weekly performance reports, campaign wrap-ups, and quarterly business reviews (QBRs).

Data Integration & Governance
Manage data integrations across paid social platforms, site analytics tools, and brand study vendors to ensure a unified, reliable data environment.
Establish and enforce data governance standards — naming conventions, taxonomy, QA processes — to maintain accuracy and consistency across all reporting.
Partner with marketing technology and data engineering teams to troubleshoot data discrepancies and improve pipeline reliability.

Measurement Framework Design & Maintenance
Design, implement, and maintain comprehensive measurement frameworks, including:
Build and maintain Sprinklr dashboards to track social performance across lines of business
Develop LOB-specific reporting views that meet stakeholder expectations and surface actionable insights
Maintain dashboard integrity through consistent tagging, taxonomy, and data hygiene standards
Pull and consolidate data across paid social platforms, site analytics, and brand studies into unified performance views
Surface clear, business-relevant insights that help LOB stakeholders make informed investment and optimization decisions

Nice to have:
Attribution models across full-funnel paid social activity
Conversion tracking and pixel governance
Incrementality testing and lift study design
A/B testing structures and experimentation protocols

Cross-Functional Partnership
Serve as the primary measurement and analytics partner for the social team, translating data needs into actionable infrastructure.
Partner closely with marketing technology, data science, and platform partners (including Sprinklr) to build robust, scalable solutions.
Collaborate with paid social channel managers to understand reporting needs and close gaps in visibility.

Measurement Gap Analysis & Continuous Improvement
Proactively identify gaps and blind spots in the current measurement ecosystem and develop recommendations for new tools, integrations, or methodologies.
Continuously evaluate and improve reporting automation to reduce manual effort and increase the speed of insight delivery.
Document measurement approaches and maintain a knowledge base that supports onboarding and institutional continuity.

Minimum Qualifications
Minimum 5 yrs experience with SOCIAL data analyst experience.  Social specific experience/social platforms data injection from  Meta, YouTube, TikTok, etc.
MUST HAVE Sprinklr tool experience
Worked for a larger size company due to familiarity with the amount of stakeholders.
Deep understanding of paid social measurement methodologies
Experience building and maintaining automated dashboards and reporting pipelines; proficiency with data visualization tools.
Previous tech company experience.  Can come from agency – doesn’t have to have been in-house but experience doing this for a tech company or size similar to client.